When customers or prospects have questions, they must remember your phone number to call you. Vanity numbers give your business a professional edge and help people recall who you are and what you do.
Choose a word or phrase for your custom number that matches your work. For example, if you’re a locksmith, try something like 888-LOCKSMITH.
Easy to Remember
A vanity phone number spells out a word that fits your business and brand easily. This can be a good way to make it easier for people to remember your company phone number and help them connect with you over the phone. Some examples of vanity numbers that spell out words include 1-800-FLOWERS, 1-888-JOB-WARE, and 816-INJURED (personal injury attorneys). Using a local area code in your vanity number can also be a good idea, allowing you to cater to potential customers nationwide or focus on your local market.
Choosing an easy-to-remember mnemonic is important because it will help potential customers quickly recall and dial your phone number, leading to more calls for your business. If your vanity number is memorable, it will stay in the minds of potential customers long after your marketing campaign has ended. One study found that TV commercials with a vanity number generated 46% more calls than those without.
A cloud-based phone system can give you a range of toll-free numbers and other features to improve your business’s calling experience. These can include call routing, voicemail, CRM integrations, and more. You can even get advanced reporting that shows how many calls your vanity phone number gets, the days and times that are most popular, and more.
Attract More Calls
A vanity phone number is a great way for people to call your business. It’s easy for people to remember because it spells out a word. You can also use your vanity phone number on a website and other marketing materials. You can even set up a text-to-call feature where a potential customer can call you and receive your response conveniently and securely. People are busy. They’re trying to remember passwords, PINs and answers to security questions on websites.
They don’t have much time to try and keep track of random numbers. That’s why they love vanity phone numbers so much! When a business offers an easy-to-recall number, they’re much more likely to see a boost in call volume and sales. A vanity phone number is especially effective at building brand identity and making it easier for potential customers to recognize you. A memorable name and a clear description of what you do is a powerful combination that leaves no doubt in the minds of your target audience.
1-800-FLOWERS or 1-866-DADS-LAW are both great examples of this. Using a virtual phone system like RingBoost with local and toll-free options will make it even easier for your prospects to connect with you. You can choose a number that starts with an area code close to your business location or go all-in and opt for a national prefix. This will allow you to maintain a consistent brand identity as your business grows into new areas or across the country.
Increase Sales
Regarding marketing, nothing works better than a memorable phone number. Vanity numbers make it easier for potential customers to recall your business name and contact information, which results in more calls or leads. They’re also a great way to drive traffic to your website and social media channels. For example, a real estate agency can use a vanity phone number such as “1-888-ACT-FAST” to boost its credibility and increase call volume.
Similarly, a law firm can use a vanity phone number such as 1-800-LAWYER to show their expertise and build trust with prospective clients. In addition to providing an easy-to-remember contact number, a vanity phone number is a great branding tool because it can match your website domain or your business name.
This ensures that your brand is consistent across all marketing channels and increases brand recognition. Vanity numbers are essential for any business, regardless of size or industry. Whether you’re just getting started or are an established company, a vanity phone number is a quick and affordable way to stand out from the competition and increase sales. To get started, look for a phone system provider that offers vanity phone numbers in their plans.
Build Trust
It’s easier than ever to create a clickable link for your phone number that appears on any page of your website. This makes it simple for potential customers to connect with your business, even on the go. Vanity numbers project the image of an established, professional company. That’s why they work so well in advertising campaigns. They’re easy for consumers to remember and can help your brand stand out in a crowd of competitors.
As people continue to move away from traditional landlines and rely on their phones for all their communication needs, your business must be prepared. Whether you need a toll-free or local number, a vanity phone system can help you find the perfect option for your business. Try a few options to see what works best for your company. Say it out loud and test it with family and friends to make sure it’s easy to recall and dial. Once you’ve found the perfect number, use it consistently throughout your marketing efforts. You’ll build trust by making it easy for your customers to call you, leading to long-term customer relationships.